AT&T / DIRECTV LATAM
Challenge — Create clearer visibility across a fast-moving international sales environment.
Approach — Connected Salesforce, self-service workflows, automation, pipeline tracking and interactive dashboards into one operating system.
Execution — Supported rollout across eight markets within a 12-month period while aligning commercial, financial and operational users.
Outcome — A repeatable framework for market performance, forecasting and decision-making. Confidential client data and implementation details are intentionally withheld.